Assignment Details
For guidance with this discussion, go to Chapter 4 of your textbook: Strategic Management: Creating Competitive Advantages (2021).
In creating your company, you proactively trademarked the logo you plan to use.
Explain why protecting your company’s trademark is essential in keeping a competitive advantage.
Share your thoughts with other students on why your company should protect its trademark.
In your own words, please post a response to the Discussion Board, and comment on other postings. You will be graded on the quality of your postings.

For assistance with your assignment, please use your text, Web resources, and all course materials.
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