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California State University Deceptive advertising Case Analysis

California State University Deceptive advertising Case Analysis

A judge on Friday temporarily barred Bud Light from suggesting in its advertising that rival beers Coors Light and Miller Lite contain corn syrup. The decision granted parts of a preliminary injunction requested by MillerCoors LLC, which sued Anheuser-Busch Companies LLC in March over Bud Light ads pointing out that Coors Light and Miller Lite use corn syrup in their brewing processes. The campaign began in the Super Bowl, during which Anheuser-Busch Companies LLC, part of Anheuser-Busch InBev (Links to an external site.) SA, BUD 1.00% (Links to an external site.)ran several Bud Light ads introducing the corn-syrup theme (Links to an external site.). It continued after the game, including on billboards describing Bud Light as having “100 percent less corn syrup” than either rival brand. MillerCoors argued in its lawsuit (Links to an external site.)that the ads “deceive beer consumers into believing that there is corn syrup and high-fructose corn syrup in Miller Lite and Coors Light.” There is no corn syrup in either beer by the time it reaches consumers, the company says, and high-fructose corn syrup is never involved at any point. It sought an order barring Bud Light from repeating corn-syrup claims against Coors Light or Miller Lite, blocking any airings of specific ads including the original Super Bowl spot, and compelling Bud Light to run “corrective” advertising. U.S. District Judge William Conley in Madison, Wis., on Friday temporarily barred Anheuser-Busch ads that say Bud Light contains “100% less corn syrup,” describe corn syrup as an ingredient in Coors Light or Miller Lite, or mention corn syrup without reference to the brewing process. He denied Anheuser-Busch’s motion to dismiss the larger suit. “We are pleased with today’s ruling that will force Anheuser Busch to change or remove advertisements that were clearly designed to mislead the American public,” MillerCoors Chief Executive Gavin Hattersley said in a statement. “As the dominant market leader, Anheuser Busch should be seeking to grow the beer category, not destroy it through deceptive advertising.” Anheuser-Busch described the ruling as a victory because it left Bud Light’s Super Bowl advertising unscathed, and said it plans to resume airing the original commercial as soon as this weekend. Brewers are fighting for market share amid a two-decade slide at the hands of wine and spirits. Beer’s share of U.S. alcohol sales fell to 45.5% last year from 56% in 1999, while spirits grew to 37.3% from 28.2% and wine edged up to 17.2% from 15.8%, according to the Distilled Spirits Council. QUESTIONS FOR YOUR PAPER: For your introduction to this paper, in your own words, write an introduction giving important details about case, the parties involved and what needs to be resolved. You can be creative with this introduction, as long as you give the reader the important details for this case. What is deceptive advertising? Why does the U.S. have laws against deceptive advertising? Who could be harmed by these practices? Who benefits? Please read the court case below. What are the issues surrounding this case? How could a preliminary injunction apply to this case? Why was it requested? What did the judge rule? Why? Why is the plaintiff concerned about the defendant’s activities? What harm could it cause? How widespread was the information and advertising? What were the reactions of each of the parties to the ruling? How could both parties feel as though they had won? What is the status of the case at this point? CONCLUSION: If this case were brought before you as a judge, what would be your ruling and why? Was this a case of deceptive advertising? Why or why not? Please detail your findings. RESEARCH: MillerCoors LLC v. Anheuser-Busch Companies LLC (Court Case) https://bloximages.newyork1.vip.townnews.com/stltoday.com/content/tncms/assets/v3/editorial/d/97/d97f6e6a-6c4e-5d88-ae0a-4b36e377e8d0/5c93a76ba900f.pdf.pdf (Links to an external site.) Requirements: This is a research paper. MLA Format. Work cited Page. 3 Pages single Spaced

Mastering the Art of Online Learning: Your Guide to Acing Online Courses

Mastering the Art of Online Learning: Your Guide to Acing Online Courses

Introduction

In recent years, the popularity of online courses has skyrocketed, offering learners the flexibility to acquire new skills and knowledge from the comfort of their homes. However, succeeding in online courses requires a different approach compared to traditional classroom settings. To help you make the most of your online learning experience, this article presents essential strategies and tips to ace your online courses.

1. Set Clear Goals and Plan Ahead

Before embarking on an online course, establish clear goals and objectives. Determine what you hope to achieve by the end of the course and break down your goals into manageable milestones. Create a study schedule that aligns with your other commitments, ensuring you allocate dedicated time for coursework, assignments, and revision.

2. Create a Productive Study Environment

Establishing a conducive study environment is crucial for online learning success. Find a quiet, well-lit space where you can concentrate without distractions. Remove any potential interruptions, such as notifications from social media or email. Organize your study materials and have a reliable internet connection to ensure seamless access to course materials.

3. Actively Engage in the Course

Active participation is key to mastering online courses. Engage with course materials, including videos, readings, and interactive components. Take comprehensive notes, highlighting key concepts and ideas. Participate in discussion boards, forums, and virtual meetings to interact with instructors and peers, fostering a sense of community and enhancing your understanding of the subject matter.

4. Manage Your Time Effectively

Online courses offer flexibility, but it’s essential to manage your time wisely to avoid falling behind. Create a detailed schedule, allocating specific time slots for coursework, assignments, and studying. Break down larger tasks into smaller, manageable segments to prevent procrastination. Prioritize tasks based on deadlines and dedicate focused time to each one, ensuring consistent progress throughout the course.

5. Develop Effective Communication Skills

Online courses often rely on written communication, making it crucial to hone your skills in this area. Be concise and clear in your written responses, paying attention to grammar and spelling. Actively participate in discussions, asking thoughtful questions and providing constructive feedback to your peers. Regularly check your course emails and notifications, ensuring you stay updated with any important announcements or changes.

6. Utilize Available Resources

Take full advantage of the resources provided by your online course platform and instructors. Familiarize yourself with the learning management system (LMS) and explore its features. Access supplementary materials, such as textbooks, lecture slides, and external resources recommended by instructors. Utilize online libraries, research databases, and tutorial services to deepen your understanding of the subject matter.

7. Stay Motivated and Engaged

Maintaining motivation throughout an online course can be challenging, particularly when faced with competing priorities or a lack of face-to-face interaction. Set short-term goals and reward yourself upon their completion. Connect with fellow learners through virtual study groups or online forums to foster a sense of camaraderie. Regularly remind yourself of the benefits and personal growth associated with completing the course successfully.

8. Seek Support and Clarification

Don’t hesitate to seek support or clarification when needed. Reach out to your instructors for guidance or clarification on course material. Utilize online discussion forums to ask questions or engage in collaborative problem-solving. Leverage the support services provided by your course platform or institution, such as technical support or academic advising.

Conclusion

Online courses present unique opportunities for self-paced learning and personal growth. By setting clear goals, creating a productive study environment, actively engaging with course materials, and managing your time effectively, you can maximize your chances of acing online courses. Remember to stay motivated, seek support when needed, and make the most of the available resources. Embrace the flexibility and adaptability of online learning to achieve your educational goals.


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