Archive - Month: July 2023

Pick an an American company of any size.  Research their Advertising / Promotion / Marketing Mix that the company uses. Distinguish the difference between these three aspects.  Write about the...

Directions  How has mobile connectivity and mobile marketing impacted the retail landscape? Have your personal shopping habits been impacted? How so? Lastly, explain how social media marketing...

4.6 Sustaining Competitive Advantage Can imitation be a capability? Words required: 5–500 4.7 Competence and Core Rigidity Please provide an example of a company that, in your opinion, is...

You are currently a customer for a college education, a very expensive service product. You know that a service organization can create a competitive advantage by focusing on how the service is...

Select an organization that has a known interest in social responsibility and/or sustainability. Write a 1,050- to 1,400-word paper that addresses the following questions: Why did you select this...